RHAYADER’S deep connection to nature has been immortalised in the form of the town’s football club collaborating with a local business to create a limited edition third kit – which has been designed by a seven-year-old.

The rolling hills of the Cambrian Mountains, vast waterways of the Elan Valley and Rhayader’s self-proclaimed title as ‘the Outdoors Capital of Wales’ have all been woven together to combine a striking third kit for Rhayader Town Football Club, which has been designed by Arthur Jones.

Young Arthur gained national fame in recent years as the star behind the heartwarming, home-made Christmas adverts created by Rhayader hardware shop, Hafod Hardware.

The shop announced this week that the strip – predominantly white, featuring yellow triangles, representing the surrounding hills; green-vein like lines representing rivers; and a jolt of red arrowing diagonally from top to bottom marking the red Rhayader Town play in – is available for pre-order, with proceeds from sales going to support Rhayader Junior Football Club.

A description of the kit reads: “Rhayader Football Club's new commemorative third kit celebrates the breathtaking landscapes that define the region, showcasing the rolling hills, picturesque watercourses and the serene rivers of the Cambrian Mountains.

“This vibrant design not only honours Rhayader’s rich natural heritage but also emphasises its status as the outdoors capital of Wales, inviting fans and players alike to embrace the beauty of their surroundings.

 Rhayader lies at the base of the Cambrian Mountains and Elan Valley dams.Rhayader lies at the base of the Cambrian Mountains and Elan Valley dams.  The Cambrian Mountains surround Rhayader.The Cambrian Mountains surround Rhayader. (Image: Cymru Wales)

“The kit serves as a proud reminder of the community's deep connection to nature, making it a standout piece in the club's history.”

“We at Hafod Hardware are thrilled to team up with Rhayader Town Football Club to release a limited edition third kit,” said the shop in a Facebook post.

“This exclusive kit is now available for pre-order, so you can show your support for the club in style.

“Best of all, proceeds from the sales will go to support Rhayader Junior Football Club.

“The design of the kit proudly celebrates the iconic Cambrian Mountains and Rhayader’s title as the Outdoors Capital of Wales. It's the perfect way to showcase your love for the club and our stunning region.

“We’re taking pre-orders via DM right now, with kits ready for November – just in time for Christmas. Don't miss your chance to grab one of these before they sell out.”

An adult shirt will cost you £35 with a junior’s one available for £25. A size chart is available in the comments on the Facebook post.