Powys’ economy could receive a huge boost worth £6 million as it hosts one of Europe’s biggest youth festivals later this year – with local businesses urged to reap the rewards of the influx of visitors to the area.

Up to 90,000 people are expected to descend on the fields of Mathrafal Farm near Meifod throughout the six-day Urdd Eisteddfod which will be held between Monday, May 27, and Saturday, June 1.

Accommodation is needed in north and mid Powys for the thousands of visitors who will be spending time in the area which include competitors and their families, trade stand holders, organisers and media.

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People who own or run hotels, guesthouses, bed and breakfast, self-catering or other types of tourist accommodation businesses who would like to be included on the Urdd Eisteddfod accommodation list for visitors are asked to send an email to Powys County Council at tourism@powys.gov.uk with their contact information, location and accommodation type.

The Maldwyn 2024 Urdd Eisteddfod has also organised a Business Breakfast on Friday, February 9, at The Royal Oak Hotel in Welshpool so local businesses can hear about the opportunities at this year's festival.  To register your interest email nannonevans@urdd.org.

'Excitement is growing'

Cllr David Selby, Cabinet Member for a More Prosperous Powys, said: "The Urdd Eisteddfod was last held in Montgomeryshire in 1988 and a sense of excitement is growing as preparations continue for what we are sure will be a fantastic event later this year.

"The Maldwyn 2024 Urdd Eisteddfod will provide plenty of opportunities for local businesses as thousands of visitors are expected to visit this year's event.

“I would urge accommodation businesses to include themselves on the accommodation list and local businesses to attend the Business Breakfast that is taking place in Welshpool."