PEOPLE are being urged to nominate their local businesses for this year's Countryside Alliance Awards.

The awards, nicknamed the ‘Rural Oscars’, are currently open to public nominations and Montgomeryshire MS Russell George is encouraging people throughout the area to lend their support.

The awards were created with the aim of supporting businesses within rural communities, celebrating people who go the extra mile for Britain’s food and farming industry, small businesses, traditional skills, forward-thinking enterprises and people.

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Mr George said: “These awards are an excellent way to promote the local businessmen and women who are working hard to keep rural Britain thriving.

“Our local produce is second to none and there are many community heroes and businesses worthy of national recognition, so please get involved and nominate today.

“Let’s see if we can bring a British title home and tell a positive story about Montgomeryshire.’’

The awards run across several categories, such as the Local Food Award, the Village Shop Award, the Rural Enterprise Award, the Butcher Award and the Rural Pub Award.

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In 2022, Izzy’s Butchers of Llanrhaeadr-ym-Mochnant and Ty Cemaes of Machynlleth were in contention for awards in the Butcher and Village Shop categories.

They were among the thousands of businesses the Countryside Alliance Awards have honoured over its 17-year history.

Nominations are open from now until Sunday, November 12 and winners will be announced in May 2024 at the grand final at the House of Lords.

For more information on how to nominate a business, visit the Countryside Alliance website here.